Front London is a retailer specializing in bespoke designer rugs, exclusively showcasing the award-winning designs of Jan Kath, Zoë Luyendijk, and Michaela Schleypen.

Client: Front Rugs London

Role: Graphic Identity, Creative Direction

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Front approached us because they thought that it was the right time to turn a page in the Front story, the company had come a long way since it’s inception and the old identity didn’t represent the current state of the business.

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Project Description

Front London is a retailer specialising in bespoke designer rugs. Front are the first handmade rug showroom in the UK to exclusively present the work of multi-award-winning rug designers, Jan Kath, Zoë Luyendijk and Michaela Schleypen. Front approached us because they thought that it was the right time to turn a page in the Front story, the company had come a long way since it’s inception and the old identity didn’t represent the current state of the business.

Associates, Partners et Sons

E: [email protected]
T: +37127874077

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Location: Latvia, Riga

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